After ISIS was announced on Tuesday, Forbes.com ran a blog post by Bob Egan in which he claimed that current mobile banking offers are “somewhat lackluster,” and that there is an absence of “real innovation in payments.” Respectfully, I must disagree. Mobile payments are – without question – highly innovative, rapidly evolving and, perhaps most importantly, on the threshold of being rolled out broadly across the United States over the next 12 months. But don’t just take our word for it: a recent magazine edition of Forbes also published a feature by Lee Gomes, highlighting Visa’s mobile payments innovation. In the article, Gomes writes:
“It’s…possible for the phone itself to replace a card, with the number that’s ordinarily embedded in a card’s magnetic stripe transferred to a radio-signal-emitting microchip inside the phone. A new breed of “contactless” systems is slowly being introduced, usually in high-volume operations like McDonald’s or part of the New York City subway. You authorize a payment by holding your phone next to the unit; Visa is pushing the new system hard.”
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Posted by: Bill Gajda, Head of Global Mobile Product on November 18, 2010 at 5:16 pm