This week PlaySpan, Visa’s online monetization subsidiary, will have a significant presence as a ‘Silver Sponsor’ at the 20th annual TiECON conference on May 18th. As part of our participation, I’m looking forward to joining a host of industry experts on a panel called “Social Gaming: The Next Frontier?” on Friday the 18th at 11:15 a.m. in the Mission City ballroom at the Santa Clara Convention Center.
PlaySpan’s presence at the conference brings a long history of in-game monetization expertise to the show, with our Monetization-as-a-Service platform, UltimatePay, designed to enable publishers and developers to quickly monetize their products.
In tandem with PlaySpan’s presence at one of the most influential conferences for entrepreneurship, today we announced that Digital Chocolate has tapped PlaySpan’s UltimatePay platform to drive the monetization for all its games distributed outside of social networks.
Digital Chocolate is a fast-growing cross-platform social games company. Adding our UltimatePay payments solution is intended to help them further monetize their top games, and drive user engagement in global markets around the world.
Known for games like Zombie Lane, Army Attack, Millionaire City, and MMA Pro Fighter, Digital Chocolate is planning to deliver the PlaySpan monetization experience to a broad group of gamers through its portfolio of more than 100 award-winning games.
Come join PlaySpan for the social panel at TiECON this week and learn more about social gaming, PlaySpan’s role in the in-game monetization space, and how our relationship with Digital Chocolate is evolving.
Follow us on Twitter at @PlaySpan and share your thoughts using the #TiECON hashtag.
Posted by: Karl Mehta, founder and CEO of PlaySpan, a Visa company on May 17, 2012 at 9:24 am
